At GAN Ventures, when we invest in startups, we say over and over again that we look for four things and one of them is “authentic founders.” But, what does it mean? Why is it so important? And, how can founders work to become increasingly authentic?
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When LendEDU started its company, its founders needed a lot of help. And they wouldn’t be where we are today without the guidance and help of GAN Accelerator, Iowa Startup Accelerator. In another moment of need, American Airlines also stepped in, lending a hand in the form of free flights. Here’s the story of how one GAN Partner provided essential support at a crucial time for this GAN Startup.
Startups today typically have solid plans for customer discovery, going to market, business development, fundraising, and account management. But what you don’t hear about very frequently is a startup’s plan around how to manage their investors. Here are a handful of ways to keep them engaged for the long-term.